Weinerlebnis Weinviertel

Building on (revitalised) cellar lane properties and alternative and innovative accommodation formats around the theme of wine, tourist wine experiences in the Weinviertel will be revised and redesigned over the next few years, and information and communication will be designed to attract and retain (new) customers. The current development of the Weinviertel location brand strengthens the overall image of the Weinviertel and thus creates a synergy with the development of wine tourism offers. Sustainability and resilience are central goals of the project.

The (further) development of wine tourism offers and experiences around the concept of "holidays with a wine view", in connection with the Weinviertel cellar lanes and an extensive qualification programme will be important impulse generators for the region. In cooperation with winegrowers, wine routes, wine committee, accommodation facilities and other tourist institutions, existing offers will be evaluated and further developed, but also new experiences will be created.

The project "Wine Experience Weinviertel" will thus be an important cornerstone for the future-oriented development of wine tourism in the Weinviertel.

Projektträger: Weinviertel Tourismus GmbH, Poysdorf
Projektlaufzeit: 28.02.2022 - 29.06.2024

Download: Projekt-Factsheet